Bela | Jasmine | Pure Indian Attar

India’s most beloved flower. Captured forever.

Bela — Jasminum sambac, the sacred Indian jasmine — blooms only at night, releasing its fragrance into the warm summer air in a brief, intoxicating burst. For centuries, it has been woven into bridal garlands, offered at temples, and distilled in Kannauj into the most cherished attar in the subcontinent. Bela by Inflorescence Naturals captures this fleeting beauty in its purest form — alcohol-free, undiluted, and distilled the traditional way from fresh sambac blossoms.

Scent Profile

Floral. Heady. Intoxicating.
A rich, full-bodied sambac jasmine opening — lush, warm, and deeply floral — that softens into a creamy, powdery heart. Sweet without being cloying. Romantic without being overwhelming.

Why Bela?

• 🌿 Pure & Natural — Zero alcohol, zero synthetics
• 🌸 Jasminum Sambac — India’s most sacred and prized jasmine variety
• 🕌 Kannauj Crafted — India’s 5,000-year-old attar tradition
• ⏳ All-day wear — One drop lasts from morning to night
• 💧 Skin-friendly — Safe for daily use on pulse points

How to wear

A drop on your wrists, neck, or behind the ears. Bela is joy — wear it on days when you want to feel alive, vibrant, and connected to India’s most beautiful traditions.

The flower that blooms at night. The fragrance that lasts forever.